Phase 01
The Challenge.
In an increasingly digital world, Engineering Holdings approached us with a challenge: to rejuvenate their online presence.
They sought a modern, engaging website that showcased their expertise and products, while also expanding their digital reach. Crucially, they aimed to maintain brand consistency across both companies. This case study delves into our collaboration with Engineering Holdings, exploring the journey of revitalising their online identity and enhancing their digital visibility.
Phase 02
The Solution.
We responded to Engineering Holdings' challenge by designing three distinct websites: one for Engineering Holdings, one for BSA Tube Runner, and another for BSA Regal Engineering.
Each website was meticulously tailored to the unique requirements of its respective business. The Engineering Holdings site serves as a group introduction, presenting the overarching brand identity. BSA Tube Runner's website was crafted to highlight their specialist products, providing a dedicated showcase for their offerings. Meanwhile, BSA Regal Engineering's site focuses on presenting their services and displaying their portfolio of completed work.
Deployed Client Ecosystem
Three interconnected web properties engineered to deliver distinct audience experiences while keeping core group branding unified.
BSA Tube Runner
Specialist product catalog and dedicated engineering showcase highlighting specialised tooling and tube maintenance products.
Engineering Holdings
Group umbrella portal presenting corporate brand identity, values, and high-level divisional navigation.
BSA Regal Engineering
Full service breakdown and portfolio display showcasing precision machining, fabrication, and completed engineering projects.
Phase 03
The Result.
The impact was significant. The new websites for Engineering Holdings, BSA Tube Runner, and BSA Regal Engineering brought about increased online presence and engagement.
Each site now effectively communicates its unique brand and business focus, maintaining brand consistency while allowing for individualised, user-friendly experiences. This digital overhaul elevated Engineering Holdings' online position, reinforcing their commitment to excellence.
"The impact was substantial. The new websites significantly improved our online presence and customer engagement. Each site now effectively conveys our brand identity and business focus, maintaining consistency while offering user-friendly experiences. This digital transformation reinforces Engineering Holdings' commitment to excellence. Thank you, Infiinite, for your exceptional work."
Simon Wilson
Director, Engineering Holdings